13 Best Google Analytics Courses & Training - Learn Google Analytics Online

Highly curated best google analytics courses for beginners. Start with the best google analytics training and learn google analytics as beginners.

13 Best Google Analytics Courses & Training - Learn  Google Analytics Online

The best online courses to learn Analytics & Tutorials for Advanced Google Analytics for Beginners to Advanced level

Advanced Google Analytics is the most important tool for Digital marketers. Everything from start how to setup your account to maximize your results, to what are the most important reports to pay attention to, and a number of advanced tactics as well.

There are hundreds of thousands of businesses just like yours that would make more sales and money if they used Advanced Google Analytics in their business to see exactly where their website traffic is coming from and why their visitors are not becoming paying clients. The reason is that they just do not have the knowledge to get started. So, if you’re interested in Advanced Google Analytics you won’t want to miss these courses.

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Top Advanced Google Analytics Crash Courses and Tutorials List

  1. Google Analytics Essential Training
  2. Advanced Google Analytics
  3. The 2018 Advanced Google Analytics Bootcamp
  4. Google Analytics
  5. Get Your Advanced Google Analytics Certification (In Just One Day)
  6. Advanced Google Analytics For Beginners (Step by Step)
  7. Advanced Google Analytics for Beginners
  8. Preparing for the Google Analytics Individual Qualification Test
  9. Google Analytics Course - Data Analysis & Reports
  10. Advanced Google Analytics Mastery with Remarketing on Google Adwords
  11. Advanced Google Analytics Made Easy - 2019 Success Guide
  12. Advanced Google Analytics for Shopify: A Complete Step-by-Step Guide
  13. Advanced Google Analytics Mastery

1. Google Analytics Essential Training

Understanding your digital customers with Google Analytics

  • Course ratings: 90,247 total enrollments
  • Duration: 2.6 Hours
  • Certificate: Certificate of completion

The course includes:

  • Get Started
  • Google Analytics Fundamentals
  • Introduction to the UI and Reports
  • Filter and Segment Data
  • Audience Reports
  • Acquisition Reports
  • Behavior Reports
  • Conversion Reports
  • Basic Configuration

Learning Objectives of this course:

  • Setting up an account
  • Installing the Google Analytics tracking tag
  • Working with essential reports
  • Using annotations in analytics reports
  • Graphing data over time
  • Cleaning up data with inline filters
  • Creating and applying persistent segments in reports
  • Determining the location, demographics, and interests of your users
  • Using acquisition reports to determine where your users are coming from
  • Working with behavior reports
  • Visualizing funnels with Goal Flow
  • Setting up goals

This course explains how to use Google Analytics to better understand who your digital customers are, how they found your website, and how they engage with your site once they get there.

This course covers the platform's out-of-the-box functionality, from account creation to reporting fundamentals. Finally, the course will explain how to glean insights from the vast array of data available: from averages and segments to trends and context.

You can take Google Analytics Essential Training Certificate Course on LinkedIn.

2. Advanced Google Analytics

Unlock the advanced capabilities of Google Analytics and take your skills to the next level.

  • Course ratings: 21,013 total enrollments
  • Duration: 1.5 Hours
  • Certificate: Certificate of completion

In this course, you will learn:

  • tracking users with User-ID.
  • adding new views.
  • Creating and managing filters.
  • event flow reporting.
  • measuring events.
  • working with advanced features.

The course includes:

  • Google Analytics App + Web
  • Measuring Data
  • Views
  • Filters
  • View Filters
  • Events
  • Advanced Features
  • Segmentation

This course takes an in-depth look at Google Analytics, teaching advanced techniques that can help you use this popular and powerful analytics tool to glean better insights.

Discover how to create and manage filters, create custom channel groupings, and interact with segments. Plus, find out how to create custom calculated metrics; debug your analytics setup; and more.

You can take Advanced Google Analytics Certificate Course on LinkedIn.

3. The 2018 Advanced Google Analytics Bootcamp

The practical guide to mastering Advanced Google Analytics and Google Tag Manager!

  • Course rating: 4.5 out of 5.0 (459 Ratings total)
  • Duration: 2 Hours
  • Certificate: Certificate of completion

In this course, you will learn analytics courses:

  • How to properly setup and implement advanced Google Analytics
  • How to perform a Advanced Google Analytics Audit
  • Extract actionable insights from reports
  • How to setup event tracking on buttons, scroll rate, video plays and form submits using Google Tag Manager
  • Skills and analytics philosophies

This boot camp provides all practical knowledge, tips, tricks and best practices for Advanced Google Analytics and Google Tag Manager that will help you and your team make better data driven decisions.

You can take The 2018 Advanced Google Analytics Bootcamp on Eduonix.

4. Google Analytics

Learn how to use Google Analytics? Find out how to improve website performance with this powerful tool!

  • Course ratings: 4.2 out of 5.0 ( 193,618 Ratings total)
  • Duration: 2 Hours
  • Certificate: Certificate of completion

In this course, you will learn:

  • why you should link your AdWords account with a Google Analytics account.
  • how to use Google analytics to see how well your paid keywords perform in terms of conversion rates, revenue and ROI.
  • which high traffic keywords bring high value visits and therefore budget accordingly in Adwords.
  • how to identify problem areas in your campaigns by looking at a metric called bounce rate.
  • how to track sales down to the product level with Google Analytics.
  • the AdWords keywords generating the most profit and refine your keyword bid amounts based on ROI calculations.
  • how to detect problems with your site by defining a funnel for each of your goals.
  • which markets to enter by using the map overlay report and see which regions.

The course includes:

  • Linking AdWords to Analytics
  • Optimizing AdWords with Google Analytics
  • Find the Best Keywords
  • Find Poor Performing Campaigns and Keywords Tracking
  • Ecommerce with Google Analytics A
  • Conversion Funnels
  • Improve Location Targeting
  • Placement Targeting
  • Using Site Search
  • Identifying High Spenders Segment AdWords Traffic
  • Module 2: Google Analytics Assessment

The course will first show you how to use Google Analytics to see how well your paid keywords perform in terms of conversion rate, revenue and ROI. You will then learn how to identify problem areas in your campaigns by looking at your bounce rate.

Next, you will see how to track sales down to the product level and refine your keyword bid amounts based on ROI calculations. You will then be shown why you should link your AdWords account with a Google Analytics account.

Next, the course will go through some valuable marketing information and show you how to use Google Analytics map overlay report to see which regions and markets to enter.

You will then be shown how to identify specific problems with your site by defining a funnel for each of your goals. Finally, you will learn better ways to use Google Analytics to more clearly identify the AdWords keywords generating the most profit for your site.

You can take Google Analytics Certificate Course on Alison.

Anatomy of Analytics from Google

5. Get Your Advanced Google Analytics Certification (In Just One Day)

Attract Top Clients, Advance Your Career & Grow Your Business with Your Google Analytics Certification - 2019 Guide

  • Course rating: 4.5 out of 5.0 (11,756 Ratings total)
  • Duration: 2 Hours
  • Certificate: Certificate of completion

With this course, you will learn analytics courses:

  • Become Advanced Google Analytics Certified within days not months!
  • Gain a professional level understanding of Advances Google Analytics
  • Get everything you need to pass the official exam first time
  • Advance your career by promoting your certificate on Linkedin & freelancing platforms

Once you’ve achieved certification, you will have gained a really great understanding of how to use Advanced Google Analytics professionally, inquisitively and intellectually. And not only for content websites but also for ecommerce websites and mobile apps as well.

This course teaches you a step by step approach to qualify the Advanced Google Analytics Certification.

You can take Get Your Advanced Google Analytics Certification (In Just One Day) on Udemy.

6. Advanced Google Analytics For Beginners (Step by Step)

Set Up Google Analytics Correctly, Track Marketing Analytics and Increase Traffic & Sales with Web Analytics!

  • Course rating: 4.4 out of 5.0 (6,109 Ratings total)
  • Duration: 2.5 Hours
  • Certificate: Certificate of completion

With this course, you will learn analytics :

  • Set up Advanced Google Analytics to collect actionable data
  • Track the success of your marketing with campaign tagging
  • Document insights and make data driven decisions to grow
  • Get hands on experience with Advanced Google Analytics demo account

This course will teach you how to create a Advanced Google Analytics account, install tracking code, load demo data from a real online store, add filters to remove internal traffic, analyze real time reports, analyze audience reports, analyze acquisition reports, and master new features like Analytics Intelligence.

You can take Advanced Google Analytics For Beginners (Step by Step) on Udemy.

7. Advanced Google Analytics for Beginners

Learn to use Google Analytics for uncovering actionable data and growing your business online.

  • Course rating: 3.5 out of 5.0 (845 Ratings total)
  • Duration: 3 Hours
  • Certificate: Certificate of completion

With this course, you will learn analytics courses:

  • Become a Advanced Google Analytics power user
  • Learn how to create and analyze reports
  • Learn how to make data driven decisions

This course follows a step-by-step process – using screencasts of an actual live Google Analytics account, so you can follow along in your own account. There are no long-winded lectures or boring PowerPoint presentations. Each lesson is simple and to the point.

You can take Advanced Google Analytics for Beginners on Udemy.

8. Preparing for the Google Analytics Individual Qualification Test

Prepare for the Google Analytics Individual Qualification (IQ) test with the help of this online course.

  • Course ratings: 3.9 out of 5.0 ( 9,419 Ratings total)
  • Duration: 2.5 Hours
  • Certificate: Certificate of completion

In this course, you will learn how to:

  • install the Google Analytics Tracking code.
  • navigate around the Google Analytics Interface.
  • implement campaign tracking and integrate AdWords.
  • analyze revenue metrics and custom reporting: -and implement internal site search and event tracking.

The course includes:

  • Introduction to Google Analytics
  • Interface Navigation
  • Installing the Google Analytics Tracking Code
  • Guidelines
  • Pageviews, Visits, and Visitors
  • Time Metrics
  • Traffic Sources
  • Content Reports
  • Profiles in Google Analytics
  • Campaign Tracking and AdWords Integration
  • Analysis Focus - AdWords
  • Goals in Google Analytics
  • Analysis Focus - Funnel Visualization
  • Filters in Google Analytics
  • Regex and Google Analytics
  • Cookies and Google Analytics
  • E-commerce Tracking
  • Analysis Focus - Revenue Metrics
  • Domains and Subdomains
  • Custom Reporting
  • Advanced Segmentation
  • Motion Charts
  • Internal Site Search
  • Event Tracking and Virtual Pageviews
  • Additional Customizations

This course will first introduce you to Google Analytics and teach you how to navigate its interface. You will learn how to install the Google Analytics tracking code and study its guidelines, time metrics, and profiles.

You will study campaign tracking and Adwords integration, Adwords and funnel visualization analysis, and e-commerce tracking. This course will also discuss filters in Google Analytics, Regex, and cookies.

You will also look into page views, visits, visitors, and traffic sources. A domain is a user-friendly naming system that lets people navigate web servers and web pages easily.

This course will teach you how to track domains and subdomains. You will study advanced segmentation to find out how site visitors from different traffic sources behave once they land on your website.

You will look into motion charts, internal site search, event tracking, and virtual page views. You will also learn how to do additional customizations.

Google Analytics is a web analytics service offered by Google that collects data, processes it and prepares reports in simplest terms possible. It tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand.

Upon the completion of this course, you will learn how Google Analytics works from installation to analysis to tracking and reporting.

You can take Preparing for the Google Analytics Individual Qualification Test Certificate Course on Alison.

9. Google Analytics Course - Data Analysis & Reports

Learn more about digital analytics, data collection, and Google analytics reports with this free online course.

  • Course ratings: 4.0 out of 5.0 ( 21,793 Ratings total)
  • Duration: 2.5 Hours
  • Certificate: Certificate of completion

In this course, you will learn:

  • an overview of today's digital measurement landscape.
  • how to build an effective measurement plan.
  • best practices for collecting actionable data.
  • about key digital measurement concepts, terminology and analysis techniques.
  • how to navigate Google Analytics reports with specific examples for evaluating your digital marketing performance.

The course includes:

  • Understanding and Using Google Analytics Data
  • How Google Analytics Works
  • Key Metrics and Dimensions Defined
  • Collecting Actionable Data with Google Analytics
  • Creating an Account
  • Understanding Your Account Structure
  • Setting Up Basic Filters
  • Setting Up Goals and Ecommerce
  • Collecting Campaign Data
  • Navigating Conversion Reports
  • Goal Flow ReportEcommerce Reports
  • Multi-Channel Funnels Reports
  • Attribution Reports
  • Digital Analytics Fundamentals Assessment
  • Getting Started with Digital Analytics
  • The Importance of Digital Analytics
  • Core Analysis Techniques Conversions and Conversion Attribution
  • Creating a Measurement Plan
  • Navigating Google Analytics Reports
  • Reporting Overview
  • Audience ReportsAcquisition Reports
  • AdWords Reports
  • Behavior Reports
  • Custom Reports and Dashboards

First, this digital metrics and analytics course will teach you how Google Analytics works. You will learn the key metrics which show what a user did on a site, along with important dimensions, descriptions, and characteristics of your data.

You will be guided on how to build an effective measurement plan, learn the best practices for collecting actionable data, and how to set up a Google Analytics account and basic filters.

Next, you will learn about navigating Google Analytics report with specific examples for evaluating a company's digital marketing performance. You will cover audience reports, acquisition reports, AdWords reports, behavior reports, and custom reports and dashboards which are used to deliver information to users.

You will also learn how to navigate conversions reports including goal flow reports, eCommerce reports, multi-channel funnel reports, and attribution reports. These show how many net new prospects a site is generating and how many visitors are turning into prospects.

You can take Understanding Data Analysis and Reports in Google Analytics Certificate Course on Alison.

10. Advanced Google Analytics Mastery with Remarketing on Google Adwords

Explore the features of Google Analytics to track your Web & Marketing Data with latest Google Analytics User Interface

  • Course rating: 4.1 out of 5.0 (396 Ratings total)
  • Duration: 1.5 Hours
  • Certificate: Certificate of completion

In this course, you will learn analytics :

  • Installing Advanced Google Analytics
  • Tracking code on your website
  • Setting up goals and conversions for marketing campaigns
  • Ecommerce transaction tracking
  • UTM parameters
  • Linking Advances Google analytics with search console and Adwords
  • Customizing Advances Google Analytics dashboard
  • Remarketing on Google Adwords
  • Filtering internal traffic inside Analytics Data
  • Analysing different types of reports in Google Analytics

This course will teach you Advanced Google Analytics from scratch. In addition, you will also learn about linking analytics with other Google products.

You can take Advanced Google Analytics Mastery with Remarketing on Google Adwords on Udemy.

11. Advanced Google Analytics Made Easy - 2019 Success Guide

Updated December 2019: We only have 1 Goal. To Learn you How to Read & Understand your website's Google Analytics data.

  • Course rating: 4.5 out of 5.0 (127 Ratings total)
  • Duration: 2 Hours
  • Certificate: Certificate of completion

In this course, you will learn analytics:

  • Understand the key analytics metrics to define success
  • Deeply understand your audience to be able to target it
  • Analyze the channels and find the best way they cooperate to convert your visitors
  • Analyze your Adwords campaigns to find the best and worst ROI
  • Analyze every search term to define if it spends your money or you should invest more
  • Analyze sales and products that will guide your sales

With this course you will be able to analyze and understand which campaigns have a positive ROI, which need to be improved, where specifically are improvements needed (USP, keywords, landing pages or other elements) and which ones you need to stop or re-evaluate your strategy.

You can take Advanced Google Analytics Made Easy - 2019 Success Guide on Udemy.

12. Advanced Google Analytics for Shopify: A Complete Step-by-Step Guide

Learn how to increase your Shopify Sales and Revenue, following a six-figure Shopify Entrepreneur step-by-step

  • Course rating: 4.0 out of 5.0 (254 Ratings total)
  • Duration: 2 Hours
  • Certificate: Certificate of completion

In this course, you will learn analytics:

  • Link Advance Google Analytics to Shopify using a unique tracking ID
  • Navigate your way around the Google Analytics dashboard
  • Identify the key areas you should use in Google Analytics
  • Identify your best-performing demographics
  • Identify key locations around the world for your business
  • Maximise your Marketing and Advertising Budget

In this course you will receive an initial overview of how to link Shopify and Google Analytics, followed by a comprehensive walk-through of the key areas you should be familiar with in the Analytics dashboard.

This course will also provide you a deeper walk-through of how to analyse data about locations, languages, ages, genders, devices and more, in order to further your understanding of how exactly to analyse and then apply your data.

You can take Advanced Google Analytics for Shopify: A Complete Step-by-Step Guide on Udemy.

13. Advanced Google Analytics Mastery

Generate more revenue through a deeper understanding of web analytics data

  • Course rating: 4.2 out of 5.0 (280 Ratings total)
  • Duration: 11.5 Hours
  • Certificate: Certificate of completion

In this course, you will learn analytics:

  • Implement Advanced Google Analytics under beginner and advanced scenarios
  • Learn who you audience is and how they interact with your website
  • Understand where their traffic comes from and how those users navigate between pages of your site
  • Build, manage, and share custom reports with your colleagues
  • Answer specific questions you have about how your site is performing.
  • Have the skills they need to measure web traffic through to revenue and ROI.

This course includes 12 hours of comprehensive video content and while a lot of beginner information is included, this course also covers advanced tracking and reporting scenarios to help you get more out of the platform than what initially meets the eye.

You can take Google Analytics Mastery on Udemy.


Thank you for reading this. We hope our course curation would help you to pick the right course to learn Google Analytics. In case you want to explore more, you can take the free Google Analytics courses.

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